ABOUT PINK METHOD
PINK METHOD is a woman-owned creative studio helping businesses and organizations turn ideas into brands, digital experiences, and creative solutions that actually work. We bring together branding, marketing, web development, graphic design, and digital content under one roof, giving our clients a creative partner who can look at the bigger picture—not just one piece of the project. Whether you're building something from the ground up, refreshing an established brand, or figuring out what's next, we focus on understanding your goals and creating work that moves you forward.
We believe creative work should have a job to do. A brand should communicate who you are. A website should make it easier for people to understand and connect with your business. Marketing should reach the right audience. And design should make information clear, engaging, and memorable. That's why our approach combines creative thinking with practical problem-solving, considering your business, your audience, and your goals before deciding what the solution should look like.
PINK METHOD was created for small businesses, entrepreneurs, growing brands, and organizations with big ideas. You don't need a massive agency to create something professional, strategic, and memorable—you need a creative partner who understands the idea behind the project and knows how to bring it to life. From building a brand and launching a website to developing marketing materials, promoting an event, creating digital content, or providing ongoing creative support, we're here to help turn ideas into something real.
As a woman-owned, intentionally hands-on studio, we believe in meaningful creative work—not creating just for the sake of creating. Our goal is to build thoughtful brands, useful tools, strong communication, and creative experiences that make a difference for the businesses behind them.
The Founder
PINK METHOD was founded by Shaynell Gonzalez, a creative professional with a background that spans marketing, design, business operations, administration, and creative project development.
That experience shaped the way PINK METHOD approaches creative work: looking beyond the design itself to understand the business, the audience, and what the finished product actually needs to accomplish.
As founder and creative director, Shaynell leads every project hands-on—from developing brands and marketing materials to building websites and creating digital experiences.
Good design should do more than look good. It should work for the business behind it.
Small studio. Big ideas.
Not every business needs a giant agency.
PINK METHOD was created to give businesses and organizations access to thoughtful creative work without losing the personal connection that comes with working directly with the people behind the project.
We listen. We think. We create. And we build solutions around the actual needs of your business — not a one-size-fits-all formula.
Based in New Mexico. Serving businesses in Albuquerque and throughout the Southwest.
You bring the idea. We help build what comes next.